According to Gartner, “The current world context is pushing organizations to make better-informed, faster decisions to survive in a rapidly changing environment.”
The article points out that the potential of resurgence in Covid has pushed the pace of organizational adoption. The market is requiring change, in order to preserve current business and the opportunity of future success. I agree that companies must adapt quickly, but more so because customers and prospects have changed. If the user’s experience changes, then your products and business models must adapt quickly as well.
If you’d like to chat about your business post-Covid, feel free to send us an email. You should also visit the Gartner site to learn more about their study.